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Marketing students

Entertainment and Sports Marketing

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Degree Type
10-credit Technical Certificate

Program Code
40-104-CG

Time to Degree
1 year

Start Date
August / January

How You'll Learn

  • Hybrid
  • Daytime
  • 8-week icon8-Week Courses

Learn to navigate the dynamic landscape of sports, encompassing both traditional sports and esports, and entertainment marketing. Gain insights into strategic marketing approaches, audience engagement tactics, sponsorship strategies and emerging trends. Gain skills to excel in marketing roles within the diverse and rapidly evolving realm of sports and entertainment.

How To Apply

Questions on the application process? Visit the Admissions page or contact an enrollment counselor.

Program Details

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Contact Us

Questions? We'd love to help! Connect with our Enrollment team by filling out our online form or by email at enroll@wctc.edu.

High School Eligibility

This program is open to qualified high school applicants. Learn more >

Financial Aid

This certificate does not qualify for financial aid. To qualify for most federal financial aid, a student must be enrolled in a technical diploma or associate degree program.

What Makes This Program Unique

  1. Learn the importance of effective content creation to support entertainment and sports properties.
  2. Explore the contractual and ethical elements of entertainment and sports marketing.
  3. Integrate on-campus resources as you explore the rapidly growing esports industry.

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