Fall 2014 Semester Courses
145-417 Social Media for Business
Is marketing through social media right for your business? In this series of four classes, you’ll develop a social media strategy to take advantage of social networking websites such as Facebook, Twitter, LinkedIn, YouTube and others. With instructive examples from leading companies, students will also learn a variety of creative techniques for managing their online reputation and identity in today's digital marketplace.
Sections this Semester
Seats Open: 20
Instructor: McKenna, Patrick A