Course Listing

Fall 2024 Semester Courses

Global Marketing

Course Description

This course will consider traditional marketing concepts for the global marketplace, including distribution channels, product adaptation, promotion, pricing strategies, and understanding the political, economic, cultural and competitive environment. How to access and interpret market research for international markets will be a focus of the course. This course relates to the Global Marketing domain of the Certified Global Business Professional (CGBP) exam (www.nasbite.org).

2 courses found

Course	CRN	Seats Open	Instructor	Tuition Fees	CreditCr	Dates	Days	Times
Course: 138-155-002 Global Marketing	CRN: 10390	Seats: 10	Instructor: Dragotta, Susan M	Tuition: $484.85	Credit:Cr: 3	Schedule Details: view schedule
Course: 138-155-001 Global Marketing	CRN: 10886	Seats: 22	Instructor: Dragotta, Susan M	Tuition: $484.85	Credit:Cr: 3	Schedule Details: view schedule

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Days of the week abbreviations: M - Monday; T - Tuesday; W - Wednesday; Th - Thursday; F - Friday; S - Saturday; Su - Sunday

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